Advertising and public relations research jugenheimer pdf
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advertising and public relations research donald w jugenheimer 9781317507369 2H9Np6h.pdf (15.24 KB)
All rights reserved. No part of this book may be reproduced in any form without written permission from the publisher, M. Sharpe, Inc. Kelley, Larry D. Kelley and Donald W.
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Office Hours: am to am Tuesdays; pm to pm Thursdays, or by appointment Office: Carroll Hall Note: As is a required course for JOMC students, a grade of at least a C- is required to avoid needing to retake the course. Main Text: Jugenheimer, D. Advertising and Public Relations Research, 2nd Edition. Armonk, New York: M. Emphasis: Make sure you have the 2nd Edition of the book. Sakai Other than this syllabus, important information can be found on Sakai. The UNC Sakai service can be found at Updates will be frequent, so check back often for important course information.